Dr. William S. Taylor

Senior Consultant


Tel: +64 9 928 3292
Fax: +64 9 928 3289

Tel: +61 2 8864 6535
Fax: +61 2 8864 6549

Email: will.taylor@nera.com
vCard: Download


PhD and BCA in Economics, Victoria University of Wellington
BCA with honours in Money and Finance (1st Class), Victoria University of Wellington


­Dr. Taylor is a Senior Consultant in NERA's Antitrust and Competition; Energy; and Communications, Media and Internet practices. He provides expert analysis and advice to clients across New Zealand and Australia in matters involving antitrust, regulatory, and financial economics.  Dr. Taylor has a particular focus on issues involving new, disruptive technologies.  

On Energy matters, Dr. Taylor has advised clients on regulatory economics for network businesses (including benchmarking, WACC, asset valuation, and risk allocation between consumers and network owners), electricity transmission pricing reform, transmission governance reform in the gas sector, electricity market reform proposals, and associated inquiries/investigations by policy makers and contractual disputes over prices for pipeline infrastructure.

In the field of competition economics, Dr. Taylor advises clients on mergers and acquisitions, contracting issues, and allegations of anticompetitive practices. His most recent case experience has involved analysis of the antitrust implications of technological disruption in the pay TV, insurance, broadband and news/media markets.  His broader experience spans industries including health care, manufacturing, forestry, retail, agriculture, transport, electricity generation/distribution, and waste.

Dr. Taylor works extensively with large, complex data files. For example, he has helped clients assess damages claims relating to both misrepresentation and collusion by analysing retail scanner data, assessed market definition by analysing geographic data on the location of suppliers and purchasers in specific agricultural sectors and analysed gambling yield data in merger proceedings.

Dr. Taylor also has extensive experience in communications and media markets, having been involved in regulatory proceedings for mobile termination, backhaul, and local loop unbundling. He has also advised on the competition implications of wholesale contracts and mergers in the telecommunications and pay TV markets. In addition, he has advised on auction strategy for spectrum auctions and the competition implications of spectrum acquisition. He is co-author of a report for Google on the how the Internet is helping small businesses compete.

Dr. Taylor's expertise in financial economics is brought to bear in both regulated and unregulated industries on issues such as access pricing, cost of capital, asset valuation issues (including real options), financial modelling of entry/expansion in competition proceedings, and the valuation of complex financial products in fair trading claims.

Title Type Author
Blockchains in Power Markets: Decentralized Disruption or Incremental Innovation? White Paper George Anstey, Dr. William S. Taylor, Max Luke, and Adjmal Sirak
Will Taylor Reflects on 2018 Energy and Telecommunications Published Article Will Taylor
Levelling the Playing Field: The Role of the Internet and Mobile Computing in Improvi... Study By Dr. Lawrence Wu, James Mellsop, Professor Stephen King, Dr. Kristin Terris, and Dr. Will Taylor
An Assessment of the DIRA Triggers Report By James Mellsop, Kevin Counsell, and Will Taylor
The Impact of the Zespri Kiwifruit Export Monopoly on Innovation Incentives Report By James Mellsop, Dr. Lewis Evans, Kevin Counsell, and Will Taylor
Title Date Type
NERA Economic Consulting Announces Senior-Level Promotions 31 March 2016 Press Release