NERA was a proud sponsor of ASCo's 2012 Cross-Border IPR Dispute Resolution Conference, held in Seoul on 17-18 October. The conference was designed to suggest effective and practical solutions to existing and upcoming challenges to the settlement of IP disputes in the global market. On the first day of the event, NERA Senior Vice President Dr. Alan Cox led a master class entitled "IPR Negotiation: Effective Calculation of Patent Damages, and Negotiation Tactics." Dr. Cox covered appropriate methods to estimate royalty rates, how to determine the value of a patent, and how to identify economic and other potential factors that may affect the calculation of patent damages in different jurisdictions around the world. He also presented case studies on the calculation of patent damages in cross-border businesses. The master class included an overview of negotiation tactics, and concluded with a Q&A session.

Learn more via the ASCo website.