License Fees Determined by the "Willingness-to-Pay"

01 October 2015
Philip de Homont and Alexander Voegele

In the second of a series of updates on intangibles valuation and intellectual property (IP) assets, NERA Principal Philip de Homont and Affiliated Consultant Dr. Alexander Voegele look at intangibles that allow companies to charge higher prices, and methods used to determine license fees.