On 10 May, Managing Director Vladimir Starkov will discuss the application of the Shapley Value to transfer pricing during the special presentation “Innovative Economic Methods” at the University of San Diego School of Law’s 7th Annual Transfer Pricing Innovation Symposium. The theory behind the Shapley Value aligns well with the arm’s length principle, and the application of the Shapley Value concept allows economists to account for and appropriately reward contributions of related parties to group synergies.