Dr. Will Taylor

Associate Director


Tel: +64 9 928 3292
Fax: +64 9 928 3289

Tel: +61 2 8864 6535
Fax: +61 2 8864 6549

Email: will.taylor@nera.com
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PhD and BCA in economics, Victoria University of Wellington
BCA with honours in money and finance (1st Class), Victoria University of Wellington


Dr. Taylor is an Associate Director in NERA’s Antitrust and Competition; Energy; and Communications, Media, and Internet Practices. He provides expert analysis and advice to clients across New Zealand and Australia in matters involving antitrust, regulatory, and financial economics. Dr. Taylor regularly assists clients dealing with complex regulatory issues, merger and abuse of market power investigations and quantum disputes in litigation and arbitration.

In the field of competition economics, Dr. Taylor advises clients on mergers and acquisitions, contracting issues, and allegations of anticompetitive practices. His most recent case experience has involved analysis of the antitrust implications of technological disruption in the pay TV, insurance, broadband, and news/media markets. His broader experience spans industries including health care, manufacturing, forestry, retail, agriculture, transport, electricity generation and distribution, and waste.

In the regulatory sphere, Dr. Taylor has extensive experience in the design and operation of regulatory regimes and access pricing for communications services (fixed and mobile), energy networks (gas and electricity), airports, ports, and dairy. On energy matters more broadly, he has advised clients on market design, transmission pricing reform, and transmission governance in the gas sector.

Dr. Taylor seamlessly brings together his extensive experience on both regulatory and competition issues, enabling him to provide highly valuable analysis and expertise to businesses on market studies and inquiries by governments and regulators. These studies typically assess competition and, if it is lacking, consider regulatory interventions. Dr. Taylor’s expertise in financial economics is brought to bear in quantum disputes regarding infrastructure access, fair trading and misrepresentation claims, and commercial damages arbitrations and litigation.

Dr. Taylor is active in the New Zealand competition community. He was recognized as a Future Leader in Competition Economics by the Global Competition Review and Who's Who Legal in 2019. Dr. Taylor is also on the board of the Competition Law and Policy Institute of New Zealand, whose mission is to spread knowledge in the fields of competition law and policy. 

Title Type Author
GAR Commercial Arbitration 2020: Measuring Economic Damages with Maximum Certainty Published Article Julie M. Carey, Dr. Christian Dippon, and Dr. Will Taylor
Improving Mobile Coverage in Mature Markets White Paper By Hans-Martin Ihle and Dr. Will Taylor
Economic and Financial Analyses in Australian Securities Litigation in the Wake of TP... White Paper Dr. David Tabak and Dr. Will Taylor
Failing Firm Merger Analysis in the Shadow of COVID-19 White Paper James Mellsop, Dr. Will Taylor, and Kevin Counsell
Measuring Economic Damages with Maximum Certainty Published Article Julie M. Carey, Dr. Christian Dippon, and Dr. Will Taylor
Blockchains in Power Markets: Decentralized Disruption or Incremental Innovation? White Paper George Anstey, Dr. Will Taylor, Max Luke, and Adjmal Sirak
Dr. Will Taylor Reflects on 2018 Energy and Telecommunications Published Article Dr. Will Taylor
Levelling the Playing Field: The Role of the Internet and Mobile Computing in Improvi... Study By Dr. Lawrence Wu, James Mellsop, Professor Stephen King, Dr. Kristin Terris, and Dr. Will Taylor
An Assessment of the DIRA Triggers Report By James Mellsop, Kevin Counsell, and Will Taylor
The Impact of the Zespri Kiwifruit Export Monopoly on Innovation Incentives Report By James Mellsop, Dr. Lewis Evans, Kevin Counsell, and Will Taylor