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On 17 June, Senior Consultant Emilie Feyler will speak during the panel “Impact of Generative AI on Firms’ Business Models and Competitive Dynamics” at the 2024 Florence Digitalisation Summer Conference: The Disruptive Market Effect of Generative AI. Ms. Feyler will discuss the impact of generative AI on business models and competitive dynamics in digital and non-digital markets.

The conference will be held in a hybrid format. Most speakers will be at the European Union Institute campus in Florence, while the audience can follow via Zoom free of charge. A limited number of participants will attend in person.